Official Tourism Ambassador
Miss Shaggar 2026 & Official Tourism Ambassador of Shaggar City




"Representing confidence, elegance, culture, and professionalism bringing Shaggar City to the world."
Crowned from more than 200 contestants and selected among 22 finalists, Melala Gizaw represents confidence, elegance, culture, and professionalism. She is the ideal ambassador for brands seeking premium visual storytelling and authentic audience engagement.
As Miss Shaggar 2026, Melala serves as the Official Tourism Ambassador of Shaggar City discovering local businesses, creating daily video content, and showcasing the vibrant spirit of Shaggar to audiences across Ethiopia and the world.
Beyond the crown, Melala is a Civil Engineering student at Adama Science and Technology University, combining academic excellence with her passion for community development and city promotion.
200+
Contestants
22
Finalists
2026
Miss Shaggar
Promote Shaggar City as a premier destination for visitors and investors.
Spotlight local businesses through the What's Out Shaggar YouTube series.
Daily engaging content across YouTube, Instagram, Facebook, and TikTok.
Showcase Shaggar's environmental readiness ahead of COP32 in Finfinne, 2027.